IDC: Global flat panel market picks up 66% in the second quarter

On August 6, according to foreign media reports, the latest statistics from IDC, the Internet data center, showed that the global flat panel market rebounded in the second quarter. The strong sales of Apple products have increased the global flat panel market by 66.2% compared to the same period of last year. In particular, the record set by Apple’s iPad in the first quarter pushed the global flat-panel market to produce better-than-expected results.

According to IDC’s Worldwide Quarterly Media Tablet and eReader Tracker, shipments of tablets in the first quarter of the world totaled 18.7 million, an increase of 33% in the second quarter. It reached 25 million units. This was an increase of 66.2% over the same period last year.

The report also shows that Apple is still in the leading position in the tablet area, and its shipments have grown from 11.8 million in the first quarter to 17 million. At present, Apple’s market share has reached 68.2%, and its market share in the same period last year was 61.5%.

At the same time, Samsung Electronics also experienced strong growth, with shipments growing from 1.1 million a year ago to 2.4 million, which accounted for 9.6% of the market. Amazon (microblogging) rebounded after the first quarter downturn, shipments are currently 1.2 million units, in addition Asustek also has an increase, shipments of 85.5 units. Only the fifth-ranked Acer’s annual sales declined. In the second quarter, Acer’s shipments were 385,458 units, compared with 629,222 units in the same period last year.

“In March, Apple took advantage of the strong IPO of the iPad and became the best-selling flat product in the quarter with total sales, even surpassing the impressive record in the fourth quarter of last year,” said Mobile Connected Devices research director Tom Tom. Tom Mainelli pointed out: “The vast majority of consumers continue to pursue the iPad and outperform other competitors, from which Apple sees the opportunity to focus on vertical market education. Due to the maturity of the early equipment in the market The impact of the iPad's total sales began to slow, but the growth of other types of markets is still very clear, which can compensate for the slowdown in the growth of mature markets."

According to IDC, the competition space in the tablet market will continue to heat up in the second half of 2012. "Plus Amazon's mainstream products have gradually begun to trend toward Apple's products. We also expect Microsoft's Windows 8 and Windows RT-based tablet products." The influx in late October," said Bob O'Donnell, IDC's vice president of client and display research. "If possible, consumers will have a lot during this holiday season." Choices. Consumers have been puzzled by the differences between Amazon and the Google version of Android or the difference between Windows 8 and Windows RT, so it is easy to default to Apple as the market leader."

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