This year's "Double 11" has gone, and advocates that the cost-effective Xiaomi TV proposes different ways of playing. From the beginning of November, it has started the brand day activities twice in a row, and promoted the third artificial TV of Xiaomi's 3D 60-meter TV. Value war, to create the image of online high-end brands. Through the comprehensive layout of hardware and content, Xiaomi has made the artificial intelligence TV that understands the content more understandable users become the “wind vane†for the development of the color TV industry.
Xiaomi fully embraces the end of the high-end market to upgrade the artificial intelligence system
In order to alleviate market pressure, the marketing strategies of color TV manufacturers are different. Among them, LeTV, which could not hold up the price pressure, released the "Lost Super TV Partial Model Price Increase Announcement" in September. According to the announcement, due to the continued rise in panel prices, LeTV will raise the price of 100% to 200 yuan for some models of the 4th generation LeTV Super TV.
Although LeTV's price increase behavior is logical, it does not meet consumer expectations. Every year, “Double 11â€, the low price of manufacturers is the most popular among consumers, and the price increase does not seem feasible. Therefore, for the color TV products whose price is already close to the "freezing point", this year's "Double 11" promotion is particularly difficult. Overall, since the beginning of November, major color TV manufacturers have started promotional activities, but the intensity is not large.
In order to bring better products and more favorable prices to consumers, color TV manufacturers have increased the added value by improving product performance. Among them, quantum TV, OLED TV, artificial intelligence TV, AR TV and other black technologies have become the competition of color TV manufacturers. "killer". According to the reporter, in this year's "Double 11" big promotion, Xiaomi will use its newly launched artificial intelligence TV as the main product.
According to Xiaomi, Xiaomi has released two exclusive brand day activities since the beginning of November. On November 4th, the brand day event was launched in Tmall, Jingdong and Xiaomi Mall, and hundreds of Xiaomi air purifiers were sent. Next, on November 9th, Xiaomi held another “Gian†Hui brand day event in Tmall and Jingdong. Its main product is Xiaomi’s newly released rice TV 3s60 inch artificial intelligence TV on October 18th. "It is still the first sale.
"Double 11" is not only a new type of promotion, but also a new source of consumption power. It is a key battle for TV companies to sprint their annual goals. It can be seen from Xiaomi's strategy that Xiaomi hopes to find a breakthrough in color TV marketing through artificial intelligence TV, focusing on high-end value wars, bringing consumers color TV products that understand the content and understand users. At the end of the year, the whole system upgraded the artificial intelligence system. In the past two years, the most popular word in the field of home appliances is not "intelligent". This year, artificial intelligence AlphaGo battle Li Shishi triggered the attention of the whole society, and also let home appliance enterprises begin to deploy artificial intelligence, seek breakthroughs, and achieve industrial upgrading. As an Internet color TV brand, Xiaomi has also made great efforts in the development of artificial intelligence TV this year. Wang Chuan, head of Xiaomi TV, said that the TV in 2030 must be an artificial intelligence TV, and Xiaomi TV also decided to embrace artificial intelligence at full speed.
As the star product of the "Double 11" promotion, Xiaomi TV 3s60 inch is the third artificial intelligence TV after the release of 65-inch split and 55-inch on September 27, the metal appearance is as thin as 11.6mm, hardware flagship Configuration, equipped with 64-bit 1.8GHz AmlogicT968 flagship TV chip, support HDR, using the original true 4KLGIPS screen, and has a wealth of content and refreshing "PatchWall puzzle wall" artificial intelligence TV system.
It is understood that the "PatchWall Puzzle Wall" is based on the "MiBrain" team technology research and development, seamlessly connected to the deep learning and artificial intelligence system built by Xiaomi TV, which can make the video content very interesting classification, and artificial intelligence. The system can also organize a lot of unexpected topics to push from time to time, while constantly learning user and family habits, more and more understand users, match the most accurate content, and lead users into the real smart TV era.
Nowadays, the traditional classification methods and recommendation systems are increasingly unable to meet the demand. The combination of artificial intelligence technology and TV hardware will bring greater improvement to the user experience and TV intelligence, which makes the artificial intelligence technology quietly. Into the lives of people. Although the artificial intelligence TV currently launched on the market is still in the initial stage of technological development, it is undeniable that artificial intelligence is a good attempt by color TV manufacturers and will become a breakthrough in the development of color TV industry in the future.
Wang Chuan said that in the next 10 years, it must be a qualitative leap and breakthrough in artificial intelligence technologies such as “mass content recommendation†and “natural interactionâ€. "PatchWall Puzzle Wall" is just the first small step taken by Xiaomi TV on the artificial intelligence road. "Artificial intelligence makes TV a creature. She can grow up and learn, but it can't be expected." He reminded everyone to pay attention to what it would be like 3 meters 60 meters of Xiaomi TV after 6 months. At the same time, Wang Chuan also said that Xiaomi TV upgraded the artificial intelligence system at the end of the year.
Xiaomi fully embraces the end of the high-end market to upgrade the artificial intelligence system
In order to alleviate market pressure, the marketing strategies of color TV manufacturers are different. Among them, LeTV, which could not hold up the price pressure, released the "Lost Super TV Partial Model Price Increase Announcement" in September. According to the announcement, due to the continued rise in panel prices, LeTV will raise the price of 100% to 200 yuan for some models of the 4th generation LeTV Super TV.
Although LeTV's price increase behavior is logical, it does not meet consumer expectations. Every year, “Double 11â€, the low price of manufacturers is the most popular among consumers, and the price increase does not seem feasible. Therefore, for the color TV products whose price is already close to the "freezing point", this year's "Double 11" promotion is particularly difficult. Overall, since the beginning of November, major color TV manufacturers have started promotional activities, but the intensity is not large.
In order to bring better products and more favorable prices to consumers, color TV manufacturers have increased the added value by improving product performance. Among them, quantum TV, OLED TV, artificial intelligence TV, AR TV and other black technologies have become the competition of color TV manufacturers. "killer". According to the reporter, in this year's "Double 11" big promotion, Xiaomi will use its newly launched artificial intelligence TV as the main product.
According to Xiaomi, Xiaomi has released two exclusive brand day activities since the beginning of November. On November 4th, the brand day event was launched in Tmall, Jingdong and Xiaomi Mall, and hundreds of Xiaomi air purifiers were sent. Next, on November 9th, Xiaomi held another “Gian†Hui brand day event in Tmall and Jingdong. Its main product is Xiaomi’s newly released rice TV 3s60 inch artificial intelligence TV on October 18th. "It is still the first sale.
"Double 11" is not only a new type of promotion, but also a new source of consumption power. It is a key battle for TV companies to sprint their annual goals. It can be seen from Xiaomi's strategy that Xiaomi hopes to find a breakthrough in color TV marketing through artificial intelligence TV, focusing on high-end value wars, bringing consumers color TV products that understand the content and understand users. At the end of the year, the whole system upgraded the artificial intelligence system. In the past two years, the most popular word in the field of home appliances is not "intelligent". This year, artificial intelligence AlphaGo battle Li Shishi triggered the attention of the whole society, and also let home appliance enterprises begin to deploy artificial intelligence, seek breakthroughs, and achieve industrial upgrading. As an Internet color TV brand, Xiaomi has also made great efforts in the development of artificial intelligence TV this year. Wang Chuan, head of Xiaomi TV, said that the TV in 2030 must be an artificial intelligence TV, and Xiaomi TV also decided to embrace artificial intelligence at full speed.
As the star product of the "Double 11" promotion, Xiaomi TV 3s60 inch is the third artificial intelligence TV after the release of 65-inch split and 55-inch on September 27, the metal appearance is as thin as 11.6mm, hardware flagship Configuration, equipped with 64-bit 1.8GHz AmlogicT968 flagship TV chip, support HDR, using the original true 4KLGIPS screen, and has a wealth of content and refreshing "PatchWall puzzle wall" artificial intelligence TV system.
It is understood that the "PatchWall Puzzle Wall" is based on the "MiBrain" team technology research and development, seamlessly connected to the deep learning and artificial intelligence system built by Xiaomi TV, which can make the video content very interesting classification, and artificial intelligence. The system can also organize a lot of unexpected topics to push from time to time, while constantly learning user and family habits, more and more understand users, match the most accurate content, and lead users into the real smart TV era.
Nowadays, the traditional classification methods and recommendation systems are increasingly unable to meet the demand. The combination of artificial intelligence technology and TV hardware will bring greater improvement to the user experience and TV intelligence, which makes the artificial intelligence technology quietly. Into the lives of people. Although the artificial intelligence TV currently launched on the market is still in the initial stage of technological development, it is undeniable that artificial intelligence is a good attempt by color TV manufacturers and will become a breakthrough in the development of color TV industry in the future.
Wang Chuan said that in the next 10 years, it must be a qualitative leap and breakthrough in artificial intelligence technologies such as “mass content recommendation†and “natural interactionâ€. "PatchWall Puzzle Wall" is just the first small step taken by Xiaomi TV on the artificial intelligence road. "Artificial intelligence makes TV a creature. She can grow up and learn, but it can't be expected." He reminded everyone to pay attention to what it would be like 3 meters 60 meters of Xiaomi TV after 6 months. At the same time, Wang Chuan also said that Xiaomi TV upgraded the artificial intelligence system at the end of the year.
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