2015 is expected to watch YouTube more than TV


  
The trend of 4G-driven high-speed mobile Internet surfing swept the world and changed the lives of users. Ericsson, the world’s largest telecommunications network equipment system maker, released its 2015 top ten trend of consumer trends in the coming days and is optimistic about the explosive growth of streaming media.

Ericsson estimates that this year is a historic one. The number of users who watch streaming media content each week will exceed the number of users watching radio and television every week. In other words, Youtube and other viewers are more than TV; in 2020, there will be breakthrough development, including the popularity of smart phones will catch up with home TV.

The report also pointed out that in 2020, 90% of the world's population, that is, about 9.5 billion people have smart phones, of which 3.5 billion people are 4G users; compared to 4 billion users last year, only 400 million, will grow nearly nine times in five years. Of these, 84% are mobile broadband users, and the amount of mobile video data will increase dramatically.

Ericsson pointed out that mobile video traffic will increase tenfold from 2014 to 2020, accounting for 55% of total mobile data traffic. At the same time, 5G will also be commercialized.

Ericsson investigates 15 to 69 year old respondents from 40 countries around the world, over 15 major cities, and conducts consumer trend surveys and action trend reports.

In addition to streaming media will be popular, in the past, "smell only stairs," the smart home business opportunities will also erupt. Of the smartphone users surveyed, half of them are very interested in home-use sensors. We hope that the detectors can remind residents of water and electricity problems and understand the whereabouts of their families. They also hope that home robots will reduce the burden on families. They often appear in movies. The "wisdom bathroom mirror" of the data is also widely welcomed by users.

Ten trends also include consumers' attention to electronic purses, smart citizens, personal privacy, and other trends. Ericsson also believes that many of the “born generations” who were born in a connected family are the biggest promoters of “connectedness” in the future.

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