Do not take the unusual road: net exposure PPTV will push three small and medium size TV

From the product application of the National Quality Certification Center, it can be seen that PPTV TV has been actively applying for the production of small-size TVs since February, and all three C-series products will meet with the public in the near future.


It is reported that the name of the C series of the PPTV TV is "Challenge." Although it is not a challenge, it can be seen that the new PPTV TV sets will proceed from the user experience and be praised for it. The entry into the small-size market is to provide the public with products that are more in line with family needs.

In addition, PPTV put forward the slogan of “TV preservation” to increase the purchase of TV to the investment level, and hit the banner of buying TV. Unlike TVs such as Xiaomi and LeTV that elevate television value from an ecological perspective, PPTV cooperates with Suning Tesco to create a “servile pay” slogan to provide consumers with a 0-yuan down payment for TV installments, 0 interest rates, and 0 handling fees plus 10%. Guaranteed free shipping service. Directly dispel the purchase of Internet TV all kinds of concerns, if the music as 0 yuan purchase free hardware day is clear inventory, then PPTV is from the consumer level, directly address consumer concerns, 0 yuan purchase, 0 yuan replacement, free delivery , free installation, boot-free advertising, watching large free members, free upgrade HD picture. Not to mention the preservation of value, but also to provide free content directly, is simply a new round of great welfare.


From the press conference in recent months, the surface and the small size have become the focus of the strategic layout of the public soldiers. PPTV launched three C-series small- and medium-sized TVs at the same time, and launched a worry-free installment payment with Suning Tesco. As early as as low as RMB 99, the TV can be taken home directly. What is more important is that this activity is carried out for new products. It is more realistic to participate in the activities or purchase new machines.


This time the three new products are very beautiful from the outside, the use of the internal slope drawing surface treatment, and the use of V-shaped breathing light, and has a double foot structure, visually more simple texture. This design stems from traditional classics, reflecting modern fashion and simple style. The PPTV C series still uses the proprietary PPOS smart operating system version 3.0. The operating system is continuously iteratively upgraded and booted, and the operation is very fast. The viewing is not card, the experience is better, and new functions such as live broadcast and carousel are added. Rich video resources to enjoy.

According to industry sources, the PPTV C series will continue its previous cost-effective strategy. The screen is more refined and the price is closer to the people. However, the hardware configuration and materials have not shrunk, even compared to the past.

System configuration, PPTV TV C series equipped with a new 64-bit processor, 8GB flash memory, 32C2, 40C2 uses 1GB of memory, 50C2 uses 2GB of memory, compared to similar products on the market 512MB of memory has a very clear advantage, in the operating speed and The fluency is better; although the prices of the three new products have not yet been disclosed, it can be speculated that the PPTV will use the higher cost-effectiveness to reward consumers.

From new product activities, to product technology, to price advantage. Three medium- and small-sized TVs targeted at the mass market of PPTV have already been favored by 100,000 people once they are launched. According to the official microblogging of PPTV TV, 100,000 users have already become vain members on a single day. In other words, PPTV has been single. 100,000 orders were traded on the day. If you want to buy TVs for smaller rooms such as bedrooms, consider starting with PPTV's C series products.

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