From July 27th to July 30th, 2017, the grand 15th ChinaJoy exhibition took place at the Shanghai New International Expo Center under the theme of "15 Years of Peers, Sharing Pan-Fun Entertainment." As a globally renowned entertainment extravaganza, ChinaJoy boasted an impressive scale with 15 exhibition halls spread across 170,000 square meters. Nearly 1,000 domestic and international exhibitors showcased their offerings in categories like PC/mobile/console gaming, VR/AR hardware, esports, animation, film and television, music, and online literature.
In the bustling S201 section of Hall E3, I had the chance to dive into some truly immersive experiences. Projects like the Pan Feixia, War Horse VR, and interactive theaters were highlights. These diverse VR gaming setups drew quite a crowd, with lines forming around each station. It was fascinating to see how engaged everyone was.
The ChinaJoy VR theme park itself presented four captivating projects: VR Battlehorse, Airborne Fighter, Wowite Children VR, and the interactive theater. One of the standout attractions was VR horses, which combined a riding simulation platform with VR headsets for an immersive gaming experience. Players would sit on specially designed harnesses, wielding shields and swords while engaging in thrilling battles.
Pan Feixia stood out as a multiplayer project allowing up to six players to participate simultaneously. Its dynamic platform and engaging design significantly enhanced the gameplay experience. It was easily one of the most popular spots at the event, with excited screams echoing throughout the hall.
Another highlight was Wowite Children VR, featuring handheld VR headsets, high-definition OLED screens, powerful computers, and anti-blue lenses. With straightforward controls and strong interactivity, it wasn't just kids who were drawn to it—adults were equally captivated. There were various games available, including "Defend Radish," "Minor Catcher," "Adventure Island," and "Invincible Destruction King."
The interactive theater was another marvel, integrating 3D viewing, 5D motion simulations, interactive videos, and somatosensory devices. Players could actively engage with the movie, making choices that ultimately determined the outcome—a concept that made every session feel unique. The level of immersion and physical involvement was incredibly compelling.
As someone who attended this event, I couldn’t help but marvel at the sheer creativity and innovation on display. It was clear that ChinaJoy wasn’t just about showcasing technology; it was about bringing people together through shared experiences and fostering a love for digital entertainment. The energy was palpable, and it left a lasting impression on all who attended.
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