VIVIDTHREE, a leading image production company, has announced the development of a VR version for the popular Korean zombie film *Busan Go*, which originally premiered in South Korea on July 20, 2016. The VR adaptation is set to tour globally, offering fans an immersive experience beyond traditional cinema. VIVIDTHREE will create not only VR videos but also interactive games and other diverse content tied to the film *Busan Travel*. The company has signed a global copyright agreement to ensure the VR project reaches international audiences.
Contents Panda, the overseas distribution partner for *Busan Trip*, confirmed that foreign fans will soon have access to both the VR broadcast and VR game versions of the film. This expansion into virtual reality marks a significant step for the franchise, aiming to engage audiences in new and exciting ways.
The original movie *Busan* made a massive impact upon its release, earning 872,349 viewers on its opening day and breaking the record for the highest premiere turnout in Korean box office history. It later topped the single-day box office with 1,280,738 admissions and went on to become the highest-grossing film of 2016 in South Korea. With the announcement of the VR version, fan reactions have been enthusiastic. Many expressed excitement, saying things like, “I’m going to watch it! I want to see!†Others were curious about the zombie perspective, asking, “Will it be scary?†to which some replied, “Yes, it will be scary!†while others joked, “Please remind me to be brave.â€
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