On November 24, the Hefei Home Fair officially kicked off, coinciding with the "2017 China Consumer Electronics Dealers Forum and Consumer Electronics Innovation Product Launch Conference." As a key player in China's manufacturing sector, Changhong’s CHiQ Q5K series AI TV was awarded the "Gold Award for Consumer Electronics Innovation Product" due to its groundbreaking features in the AI television field. This recognition highlights Changhong’s strong smart strategy and technological innovation capabilities.
The event showcased Changhong’s commitment to pushing the boundaries of smart home technology. In recent years, the company has consistently introduced pioneering products, such as the world’s first AI TV, which marked a major milestone in the evolution of smart TVs. With the rapid development of AI technology, smart TVs have become more intelligent, and Changhong has been at the forefront of this transformation.
This year, the release of the world’s first CHiQ Q5K AI TV with voiceprint recognition represents a significant leap forward. Unlike previous models that merely followed user commands, the Q5K is designed to think, understand, and make decisions on its own—ushering in the AI 3.0 era. This advancement not only enhances the user experience but also redefines what an AI-powered TV can do.
In addition to its advanced logic analysis, the Q5K also offers a more intuitive and convenient user experience. Thanks to far-field voice technology, users no longer need to hold a remote control. Simply speaking out what they want to watch will trigger the TV to play the desired content automatically, making human-computer interaction more seamless and efficient. This innovation earned it the prestigious "Gold Award for Consumer Electronics Innovation."
Beyond product innovation, Changhong is also focusing on enhancing the customer experience through offline retail. Industry experts point out that while online sales are growing, many consumers still prefer to see and touch products before purchasing. Offline stores provide a tangible, sensory experience that online platforms cannot match.
To meet consumer demand, Changhong launched the “Iridium Storm†large-scale promotional campaign, offering high-quality home appliances at extremely competitive prices. The campaign, running until late December, also includes a trade-in program in collaboration with the China Energy Conservation Association, helping consumers upgrade to more energy-efficient and affordable TV models.
With over 60 years of experience in the appliance industry, Changhong has built a solid foundation of core technologies. Its continued investment in R&D and smart innovation positions it as a leader in the AI TV space. As it continues to expand its industrial chain, Changhong is well on its way to becoming the top brand in China’s smart TV market.
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